iMarketAuto™ Auction lets you grab real time pricing for trade-ins as well as vehicles you might purchase at auction. It fetches real-time data from the most popular vehicle listing destinations on the Internet and tells you the average price for a particular car within 50 miles of your dealership.

iMarketAuto™ Auction is accessed directly from your cell phone.

1. First enter a year, make and model:

2. You are next presented with a list of trim levels to choose from:

3. After selecting a trim level iMarketAuto™ Auction searches the Internet's most popular online malls and returns invaluable data that includes: The number of each trim level within 50 or 100 miles of your dealership The lowest price on the market for each trim The highest price on the market for each trim and Today's average selling price. 4. An optional final step will show you the location of each of the vehicles that are found within 50 or 100 miles of your dealership. View the dealer name, number of miles on each vehicle, the color, etc.

The value in this new service is tremendous:

• Know how many vehicles of a certain year, make, model exist within your local/regional market.
• Know the retail sweet spot for each vehicle. Understanding real-world pricing is crucial to deciding on a fair wholesale purchase price.
• Know which of your competitors have the vehicle and know how much they are selling it for.